Ministry Storytelling Increases Generosity

Date Posted: 6/26/2019

A church outside of Houston is using telling their ministry stories prior to the offering to encourage generous giving. Each Sunday St. Peter’s UMC focuses on a different ministry, like their Power UP VBS. This year’s VBS focused on the fruit of the spirit and old video games like Marie Kart.
Pictured above from left to right with a group of children are: Rev. Alex Zeisig, Associate Pastor, (Luigi); Amanda McDaniel, West Campus Children’s Coordinator, (Princess Peach); Rev. Parker Zimmerman, Associate Pastor, (Mario); and Stephen Walker, Contemporary Worship Director, (Toad). Not pictured is Director of Children’s Ministry, Alyssa Sadlin.

By Lindsay Peyton En Español
Many churches across the TAC use a powerful form of storytelling right before the offering to increase giving and maintain tithing. It’s subtle, but effective.
Each Sunday, the Rev. Pat Sparks uses this storytelling method with his church. He calls it the “Life Changing Story.” This serves as both as an opportunity to raise awareness of the church’s ministries, as well as a call to members, asking them to be generous and keep up the good work, says Sparks, Senior Pastor of the Katy church.

The Power Up Vacation Bible School included hands-on learning and scripture for all ages, attracting over 400 kids from the community. St. Peter’s UMC also hosted their first Special Needs VBS with 38 participants.

The Life Changing Story was already a part of St. Peter’s when Sparks came on board about six years ago. He visited the church as a district superintendent in the past. “I thought it was a really cool way to help people know where their dollars are going,” he said.
When he took the helm at the church, Sparks decided to carry on the tradition. Church leaders know about the importance of sharing their efforts and provide ideas all the time, he explained.

“Princess Peach” takes a few moments away from teaching at VBS to pose with a young VBS attendee Collin Smith. “Telling stories like what just happened last week at VBS is an easy way to boost giving,” says Senior Pastor Rev. Pat Sparks.

After Vacation Bible School, for example, Sparks will show photos of the ministry. In the past, he has shown videos of church members fixing homes after Harvey and shared thank you letters the church received from its prayer quilt program, which includes notes explaining that the recipient will be covered in prayer.
Each year, the Life Changing Story highlights high school seniors, who go on a mission trip to Jamaica to help build a school. They come back with tons of photos that Sparks projects during his Life Changing Story.
After sharing these stories, Sparks explains that this is the type of activity supported by church offerings.
“We thank everyone for their generosity,” he said. “We want to tie the dollars they give to the stories.”
Sometimes, people forget that the ministries can be costly, Sparks explained. Each requires funding, facilities and personnel.
“As you give, be aware of how much impact you have,” Sparks said.
He pointed to the Gospel of Matthew, where Jesus talks about laying treasures in heaven and says, “where your treasure is, there your heart will be also.”
“If you can get people to invest in the church, they’ll care more about what happens in the church,” Sparks said. “Put your treasure and your heart in the same place.”
Sparks explained that overall giving at St. Peter’s UMC has increased since beginning the practice of The Life Changing Story.

Church staff and volunteers strike a pose after VBS is finished at St. Peter’s UMC, Katy outside of Houston, Texas. How can your church put the finishing touches on giving by telling the story of your ministries?

When church members see where their resources go, they naturally ask what they can do next to help more in the community, Sparks explained.
“It gives them a connection to our outreach,” he said.
That’s a tie-in that everyone in the pews appreciates, he added, especially young members who are mission-minded. They want to know their offerings in the church go to changing lives.
Facts don’t inspire generosity. Stories of impact grow giving.
What area of ministry can my church highlight?

  1. Vacation Bible School
  2. Youth Ministry especially work the youth are doing outside the community
  3. Homeless ministry or feeding program
  4. United Methodist Men or United Methodist Women
  5. Baptism and new members
  6. How the church is impacting the community
  7. New faith in Jesus Christ
The Texas Annual Conference will be hosting “Growing in Generosity,” workshops for pastors to learn tools to build congregations that live generously. If you are interested in attending this workshop, go to Dates for small churches are August 22, 23 or 24, 2019. Medium sized churches will be meeting October 21 or 22, 2019.